Fine Americas Sponsors New UNH PGR Mix Master Mobile App
NEWS RELEASE
FOR IMMEDIATE RELEASE
Fine Americas Sponsors New
UNH PGR Mix Master Mobile App
Walnut Creek, Calif., March 14, 2012 –Fine Americas, Inc., a leading manufacturer
and marketer of plant growth regulators for the greenhouse ornamental market, today
announced its sponsorship of the new PGR Mix Master mobile application developed
by University of New Hampshire Cooperative Extension. Available in Android,
Blackberry and iPhone formats, the free application is an easy-to-use tool to assist
greenhouse personnel in calculating correct dilutions for plant growth regulators.
“This project would not have been possible without the generous financial support of
Fine Americas,” noted Dr. Brian Krug, greenhouse/floriculture specialist at University of
New Hampshire Cooperative Extension. “Thanks to our new PGR Mix Master app,
greenhouse personnel can use their smart phones to quickly and easily calculate correct
dilution rates for all popular PGRs currently registered for ornamentals.”
In commenting on his company’s sponsorship of the new application, Fine Americas
president Greg Johnson stated, “This is just another example of our company’s ongoing
commitment to grower education and training. In order to receive the full benefit of
today’s advanced PGRs, greenhouse personnel need to apply these products according
to label directions. The PGR Mix Master app will make it easier for growers and their
workers to apply plant growth regulators at the proper rates, a key step in improving plant
quality and greenhouse profitability.”
According to Dr. Krug, the new PGR Mix Master application is available free of
charge at the Android, Blackberry and iPhone app stores. For more information about
the new app, growers should visit http://www.nhfloriculture.com.
About Fine Americas, Inc.
Fine Americas, Inc. is a wholly owned subsidiary of Fine Holdings Ltd., Worcester, UK.
Founded in 1983, Fine focuses on the development and marketing of plant growth regulators for
fruit and ornamental crops. The company received its ISO 9001 accreditation in 1992 and
continually strives to improve plant growth regulator technology to meet the exacting demands
of today’s quality-conscious growers. For more information about Fine Americas, please visit
www.fine-americas.com.
About University of New Hampshire Cooperative Extension
The goal of the Greenhouse and Floriculture Program at the University of New Hampshire
Cooperative Extension is to provide growing and technical support to greenhouse owners and
operators in the Granite State, New England, and beyond. To learn more about UNH
Cooperative Extension, please visit http://extension.unh.edu.
About Engle Creative Solutions, LLC
Headquartered in Columbia, MO, Engle Creative Solutions is a full-service marketing
communications company specializing in agribusiness, financial services and health care
accounts. Engle Creative Solutions is committed to helping its clients “stand out in a crowded
world” through sound strategy coupled with flawless creative execution. To learn more about
Engle Creative Solutions, go to www.englecreativesolutions.com.
For more information, contact:
Gregory Johnson
President
Fine Americas, Inc.
1850 Mt. Diablo Blvd., Suite 405
Walnut Creek, CA 94596
(925) 932-8817
Steve Engle
President/Chief Creative Officer
Engle Creative Solutions, LLC
4807 Walnut Ridge Court
Columbia, MO 65203
(573) 823-4723
